Features, Lifestyle, Self-Care, Wellness

Plant-Based Lifestyle Brand Foria Announces the Launch of Booty Melts

Bintou Diarra, A.B | Medical Anthropology, Brown University | June 17, 2023

Foria is an innovative health and sexual wellness company creating life-changing, plant-based sexual wellness formulas for intimacy, period relief and daily wellbeing. Rooted in the belief that pleasure is your nature, Foria is on a mission to make more pleasure accessible to more people, while maintaining the highest standards of transparency – for people, plants, and the planet.  On Thursday, June 15, Foria announced the launch of their Booty Melts—the first product designed to make butt play more comfortable and pleasurable by offering increased sexual relaxation, pleasurable penetration, and internal arousal. The launch affirms Foria’s position as a trailblazer within the sexual wellness space. Their Booty Melts are among the wide array of products furthering their large-scale effort to destigmatize sex. 

“Nearly half of the population has experimented in one way or another with butt play, but it’s often regarded as a taboo topic, even within the sexual wellness landscape. Foria’s goal in launching Booty Melts is to support and empower those interested in exploring new avenues for pleasure by offering a unique product that boosts comfort and arousal,” says Foria’s Chief Content Officer, Kiana Reeves. “We’re excited to expand our product offerings to serve an even wider demographic and ensure that sex is pleasurable and accessible for all.” 

Creating new realities for women in the sexual wellness space means embracing the spirit of innovation. Rather than attempting to build on what has already been done, Foria sets the standard with their clean, innovative, and highly effective products and formulas. While the Booty Melts are the first product of their kind, Foria has plenty of experience exposing and filling gaps. Since its inception, the brand invented the first-ever cannabis and hemp-based personal lubricants, and CBD suppositories addressing menstrual and pelvic discomfort. 

At the core of Foria’s philosophy is the understanding that pleasure and connection are integral to overall well-being. Their products are specifically designed to address long-standing gaps in the sexual wellness market, with a focus on the unique needs of the female body. In their effort to harness the wisdom of plants, Foria is intentional in selecting botanical ingredients that provide real solutions and deliver meaningful results. 

The design of the Booty Melts encapsulates this vision, and more. All-natural and organic, the Booty Melts contain 150mg of broad-spectrum, hemp derived CBD (cannabidiol) and CBG (cannabigerol) to encourage alleviation from within. They also feature organic and fair trade cocoa butter and organic jojoba oil, which softens surrounding skin for easy insertion.

Sustainability is a key consideration in their production process, and so they work to ensure that all products are made with organic and regeneratively farmed ingredients and packaged with minimal environmental impact. Furthermore, Foria’s commitment to environmental consciousness extends to their manufacturing practices. Their practices are made domestically in the United States, and with the head goal of preserving and protecting nature. By ensuring that their packaging meets the same high-quality standards as their products, Foria takes pride in offering an environmentally conscious packaging solution.

Foria offers a range of products that cater to various needs, including their flagship arousal oil called Awaken, a luxurious sex oil lubricant, soothing bath salts, tension-easing salve and suppositories, and more. Recently, as part of their mission to bridge the pleasure gap, Foria has expanded their product line to include botanical CBD-free options, such as their arousal oil, infused with botanicals, and a sensual breast oil.

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